Silk flower marketing and ideas for artificial flower use.

Using Silk Flowers in Unconventional Ways and Finding Container Treasures in Unlikely Places
silk flowers

Design Ideas and More

  • Is the room so small that conventional window treatments would appear overpowering? Try light and airy vine and ivy treatments instead. Start with a straight branch and build outwards. Use cable ties to secure the vines, and ivies. Use the same technique to add berries, flowers, etc. Work with smaller sections (2 to 3') rather than larger ones. 72" sections are not really easy to carry or install.

  • There are many unconventional uses for artificial flowers and plants.  Just outdoors, they are great for shady areas, or areas that are prone to wild animal damage.  Hard to reach window boxes and baskets, shine all summer!

  • Looking for that one-of-a-kind container? Try resale shops, antique shops, or even garage or yard sales. You're bound to find something totally unique. Try old boxes for casual arrangements, or that base of a very fancy lamp for a glorious masterpiece.


  • If asked to spruce up flowers, be careful of their condition. Remember that the average life for a silk flower arrangement is about 3 years. If the arrangement has been in an area where grease could be present, like near a kitchen, you may find that dust combined with it may be difficult to remove. Try window cleaner with ammonia in a well-ventilated area. Start on a small inconspicuous area of the item you are trying to clean to make sure there's no damage. Let it drip and wipe off. DON'T TRY THIS METHOD on high end silk flowers. Many of them are hand-painted and will run. There use a feather duster. Or use AFK Floral Cleaner.  Recommend to your clients this monthly maintenance: Use a hair dryer set at its lowest temperature to blow off dust. Use a feather duster, if necessary...Or maybe it is time for a new arrangement.

  • To show or not to show. With spring and summer arriving soon, many floral designers are considering showing and selling their product at arts and crafts shows. No two shows are alike. Many could be great, but some could be dogs. If you can, walk the show before committing to it. Are people looking or buying? What is the quality of the product of your would-be-fellow exhibitors? Is this where your product fits in? Check the price ranges of the items exhibited. Are they in line with yours? If you don't have the luxury of time, and are ready to get going, talk to the show management. Ask them how long the show has been in existence, and how many people visit it generally. Ask for the name of some non-competing exhibitors, that might be willing to give you a feeling for the show. Walk other shows to see what attracts you to different booths. Incorporate those ideas into your display. Good luck!

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